How to use Twitter for competitive intelligence

When you set up your Twitter account, be sure to follow your competitors so you can keep track of what they are saying. Use a desktop application like Tweetdeck or Seesmic Desktop. Create a panel just for your competition and add your competitors to that panel so you can track them more easily. This allows you to see the tweets that your competition put out without being mixed in with all the other tweets you see in your tweet stream. (blog)  "How to use Twitter for competitive intelligence," January 15, 2010

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