
Strategic Plan 2009 - 2013
During 2007, a Board Strategy Task Force created a five-year strategic plan that affected the mission, goals, objectives, strategies, actions, and resources of the association. This new plan now guides the Society’s actions and focuses on completing a select number of high-value goals. Joe Goldberg
Vision Better decisions through competitive intelligence.
Mission SCIP will be the global organization of choice for professionals engaged in competitive intelligence and related disciplines. SCIP will be the premier advocate for the skilled use of intelligence to enhance business decision-making and organizational performance.
Goal 1: CI Profession Organizations will recognize competitive intelligence as a discipline essential to business decisions and organizational success.
Objectives: • Improve the ongoing codification and delivery of the CI profession’s Body of Knowledge. • Global recognition of SCIP’s Code of Ethics as the accepted professional standard. • Enhance corporate decision-maker’s recognition of SCIP as an essential resource for a successful CI program. • Expand the recognition of CI’s value to organizations and associated professions.
Strategies: • Increase marketing and advocacy of competitive intelligence. • Implement and deliver certification, continuing development, and educational programs. • Constantly promote SCIP’s Code of Ethics as the recognized professional performance standard.
Goal 2: CI Professionals SCIP will provide best-in-class CI development opportunities to professionals, globally, throughout their career.
Objectives: • Expand channels to provide and deliver professional education. • Increase and improve opportunities for advanced professionals to contribute back to the profession. • Increase the value of member networking opportunities.
Strategies: • Improve and promote SCIP’s products and services and SCIP.org’s education and networking resources. • Implement value propositions for specific target audiences. • Expand internationally.
Goal 3: Governance SCIP will perform with superior efficiency and effectiveness to achieve the stated goals for the advancement of CI professionals and the profession.
Objectives: • Improve SCIP’s operational efficiency. • Expand resources and systems support, including leveraging the web. • Expand current and create new resources, both financial and other, to ensure the Society’s ability to meet the goals and objectives of this Strategic Plan. • Improve the long-term stability through the creation and funding of an association reserve fund.
Strategies: • Formalize, document, and maintain optimal operational policies and procedures. • Optimize efficient control of SCIP’s finances • Identify and create revenue streams and expense reduction opportunities. |
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