CI Ethics - Navigating the Gray Zone

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By: Edited by Dale Fehringer and Bonnie Hohhof
Non-Member Price: $69.95
Member Price: $49.95

Developing and implementing an effective ethics policy is central to the success of every competitive intelligence process. This new book provides you with a complete overview of the issues surrounding competitive intelligence ethics with outstanding contributions from some of the world's most respected and experienced corporate, consulting, and  academic competitive intelligence professionals. In addition, Competitive Intelligence Ethics includes over 30 examples of actual corporate ethics guidelines and implementation steps you can apply to your organization.

In 1997, the Strategic and Competitive Intelligence Professionals (SCIP) and The Conference Board's Council on Competitive Analysis published "Navigating through the Gray Zone" as a collection of corporate codes of conduct and ethical guidelines.  That publication stemmed from passage of the Economic Espionage Act (EEA) by the U.S. Congress in October 1996.  This publication builds upon that earlier title and, printing completely new content, attempts to help clarify what CI practitioners should do to ensure that they and others in their organizations follow legal and ethical practices when conducting competitive intelligence.  It includes recommendations and guidelines by experienced members of the CI community.

Section 1: Navigational Tools

The Economic Espionage Act: Why the rules have not changed - understanding the legal aspects of competitive intelligence.  Richard Horowitz

The Legal Perils of Misrepresentation, Craig Ehrlich

Does Your CI Ethics Program Meet the "Seven Standards?" Richard J. DeLotto

Using Guidelines to Conduct Ethical Competitive Intelligence. Arik Johnson

Section 2: Developing and Implementing an Ethics Policy

Benefits of an Ethics Policy. John J. McGonagle and Carolyn M. Vella

Developing Ethical Guidelines: Getting Started. Jan Herring

Putting an Ethics Policy in Place. Tim Kindler

Implementing an Effective Ethics Policy. Kirk W.M. Tyson

Section 3: Conducting CI in the Gray Zone

How Far Can Primary Research Go? Arthur Weiss

When to Say NO!  John J. McGonagle and Kirk W.M. Tyson

The Ethics of Analysis.  Ken Sawka

Ethics and Client Identification. John J. McGonagle and Carolyn M. Vella

Section 4: Research and Case Studies

Cultural Effects on Legal and Ethical Competitive Intelligence. Leonard M. Fuld

The Profitability of Ethics. Steve Jensen

Case Studies in the Gray Zone. Clifford Kalb

Competitive Intelligence and Ethics: Either You Have It or You Don't. John Prescott

The role of ethics in competitive intelligence. Bonnie Hohhof

Part 2: Competitive Intelligence Ethics Policies

Introduction.  Bonnie Hohhof

SCIP Code of Ethics for CI Professionals

 Practitioner Corporate Codes of Conduct

            Company A - Guidelines for Competitive Intelligence

            Company B - Competitive Intelligence Research Guidelines

            Company C - Guidelines for Collecting Competitive Information

            Company D - CI Code of Ethics ‘Pocket Card'

            Company E - Competitive Intelligence Code of Conduct

            Company F - Competitive Intelligence Policy

            Company G - Legal and Ethical Guidelines for Collecting Competitive Information

            Company H - Competitive Intelligence Ethics Policy

            Company I - Competition Policy and Guidelines

            Procter & Gamble - Policy for Collecting Competitive Information

 Competitive Intelligence Consultants Codes of Ethics

            Aurora WDC - Code of Ethics

          Cipher Systems LLC - Confidentiality Guidelines/ Code of Ethics

          Clew LLC - Am Important Note Regarding Ethics and Primary Research

          Company J - Code of Ethics: Responsibilities of the Company

          Fletcher CSI - Code of Ethics

          Fuld and Company - Just the Facts: Ethical Policies for Employees and Contractors

          The Helicon Group: -- Legal and Ethical Policies

          IBIS Research, Inc

          Primary Intelligence - Code of Ethics

          Proactive Worldwide, Inc. - Guidelines for Gathering Competitive Intelligence

          SIS International Research - Code of Ethics for Business and Competitive Intelligence Products

           TW Powell Co. - Rules of Engagement