This website uses cookies to store information on your computer. Some of these cookies are used for visitor analysis, others are essential to making our site function properly and improve the user experience. By using this site, you consent to the placement of these cookies. Click Accept to consent and dismiss this message or Deny to leave this website. Read our Privacy Statement for more.
Blog: Blog

New article from Liam Fahey provides a framework for members

Tuesday, June 16, 2020  
Share |
Market & Competitive Intelligence Professionals

Decode the Competition's Value Proposition

This new article from Liam Fahey provides a framework for members to:

  • Systematically capture a rival's value proposition
  • Determine economic, functional, and emotional value from the customer's perspective
  • Assess the value proposition's ability to win in the marketplace
READ THE ARTICLE

Upcoming Webinars & Ask Me Anythings

Augmented Strategic Intel Systems (JUNE 18)

Elicitation & Authentic Communication (JUNE 23)

CI & Digital Transformation (JUNE 25)

Improving the Discovery Phase (JULY 1)

Are You Making the Right Decisions? (JULY 15)

Future Proofing Your Business (JULY 22)

5 Tips for Virtual Event Intelligence

Event Intelligence

Focus on "friendlies" (e.g. Level 1-2 connections on LinkedIn)

Event Intelligence

Networking & interviewing can still happen, but be flexible

Event Intelligence

Expect to accomplish 50% of what you would at an in-person event

Event Intelligence

Recruit additional colleagues to be part of the Event Intelligence team

Event Intelligence

Make a good impression with technology

READ THE ARTICLE

Upcoming Virtual Workshops

Rapid Scenario Generation (JULY)

OBJECTIVE: Increase strategic resilience by arming participants with tools to quickly generate scenarios, map out implementation plans for key strategic actions, and develop ongoing intelligence plans.

NEW  Sales Battlecards (AUG.)

OBJECTIVE: Increase sales effectiveness and revenues by developing a robust sales battlecard program, building organizational support and alignment, and developing high-value battlecards that sales will actually use.  

OBJECTIVE: Provide professionals with up to 3 years experience with MI/CI with the skills, practices, and tools that they need to be successful in their role.


We are a global community of Intelligence Strategists - leaders who leverage insights and best practices to enable smart strategic choices and transformational growth.

SCIP - Strategic & Competitive Intelligence Professionals - 7550 IH 10 West, Suite 400 - San Antonio, TX 78229 USA