- Our Community
- Professional Development
- Insights & Tools
|In-Person Workshops & Training|
Multiple Certificates Available
Our workshops are immersive and hands-on 1-2 day experiences, focused on the tools and best practices you need to provide your organization with strategic advantage and growth. Our world-class instructors use case studies and table-top exercises rather than abstract theory. All participants receive a subject-matter certificate (after the completion of an exam).
What Our Participants Say
The SCIP workshop was excellent; well worth the time and expense. The instructor was engaging and enthusiastic, and provided examples of practical applications.
The SCIP workshop was extremely valuable. It helped our team validate our efforts and gave us new ideas for approach CI/MI. The expertise shared by industry leaders and the peer networking was invaluable. We're are setting up a secret shopper and win/loss program, thanks to the workshop.
The workshop gave me so much I could put into practice, both immediately and over time. It was a true 101 course for building a competitive & market intelligence function - from nuts and bolts to soft skills.
The workshop instructor was very engaging, and shared good real-world and practical examples. I left with specific analytical tools to implement.
The workshops are designed in modules, starting with Foundations in Competitive & Market Intelligence. Once you have your Foundations Certificate, pick other workshops to get the tools and best practices you need.
Get Your SCIP Professional Certificate
Participants at the most recent iteration of this workshop rated it a 4.9 out of 5, calling it packed with useful strategies, tools, and practical takeaways. Attendees will build knowledge and skills that add value for both themselves and their organizations, and learn a roadmap based on the fundamental competencies of what it takes to be a successful strategic, competitive & market intelligence professional. Attendees participate in breakout exercises, role-playing, and other hands-on activities.
This workshop is designed for those who are relatively new to competitive & market intelligence.
Don't Fly Blind With a Fragile Strategy
Many companies look at external dynamics as an afterthought and factor them in after decisions are made, essentially “driving blind” and hoping their strategies work. War games are a tool to help business leaders think through their strategy formulation and likely external moves of key stakeholders in a controlled environment. They enable key business decisions to be made in a more systematic and informed manner by role playing the key players’ reactions in the marketplace, to really understand their intentions and where are the real opportunities in the marketplace. It will extensively use practical case examples and group exercises. This interactive workshop will develop your understanding of the concepts of war games, the process, and the different types of games. You will also examine how to plan, execute and deliver a war game.
This workshop is designed for those who are relatively new to competitive & market intelligence. Participants at a recent iteration of this workshop rated it a 4.8 out of 5.
Program a Resilient Growth Strategy % Deliver Measurable Business Value
Growth is the fundamental objective of every business executive client and should be the mission of every intelligence analyst and leader. But making growth a predictable, intentional process has been elusive and inconsistent for most managers and the CI teams that support them. This workshop will focus on the principles of growth as a general managerial science and as a specific application within the company you serve. Participants are encouraged to bring a market or competitive problem to work on collaboratively to make outcomes most relevant and tangible when they return to the office.
This workshop is designed for those who have a solid foundation of competitive & market intelligence skills. Participants at a recent iteration of this workshop rated it a 4.9 out of 5.
The overall goal of this workshop is to equip participants with practical, hands-on tools and techniques to achieve tangible, measurable bottom line impacts through their CI activities. Participants will walk away with a tested and proven CI tool box containing a multitude of effective CI collection, analysis and presentation templates as well as a set of best practices on how to achieve lasting C-suite visibility with continuously relevant, high impact strategic intelligence. We will focus on CI techniques and applications that help drive revenues and bottom line results at the tactical level. Specifically, we will discuss proven techniques in the areas of:
The overall goal of this workshop is to equip participants with practical, hands-on tools and techniques to achieve tangible, measurable bottom line impacts through their CI activities. Participants will walk away with a tested and proven CI tool box containing a multitude of effective CI collection, analysis and presentation templates as well as a set of best practices on how to achieve lasting C-suite visibility with continuously relevant, high impact strategic intelligence. Our focus will be on best practices in Achieving “More with Less” when budgets are tight and get visibility at the C-suite level.
SCIP offers its members numerous opportunities for training, education and certification. In addition in-person workshops, you can get training though SCIP IntelliCon and online training in Competitive & Market Intelligence, Data Analytics & Visualization, and Communications Effectiveness through SCIP Digital Learning. Whatever type of learning format you're looking for, SCIP has you covered.Get Training Discounts