- Virtual Education
|Upskilling Competitive Intelligence Virtual Workshop|
Upskill Your Market & Competitive Intelligence Function
VIRTUAL WORKSHOP - OCTOBER 13 - 16
Best Practices for Delivering Maximum Impact Under Resource Constraints
Like the organizations they work for, Strategy and Market/Competitive Intelligence teams are under enormous pressure to deliver tangible impact in this “new normal” business environment. However, if we're using the same playbook from last year, we might fail. While much of the CI/MI toolkit is still relevant, progressive leaders are using the current crisis as an opportunity to learn new skills and techniques to help their organizations thrive in the face of disruption.
This workshop will equip participants with best practices, tools and techniques to address two critical themes
Participants will walk away with a tested and proven toolbox containing a multitude of effective CI collection, analysis and presentation templates as well as a set of best practices on how to achieve lasting C-suite visibility with continuously relevant, high impact strategic intelligence.
Don't Reinvent the Wheel
Learn battle-tested best practices as well as common pitfalls to avoid
Real World Experience
We will feature best practices case studies from several leading organizations
Learn by Doing
This is an interactive working session (breakouts, role playing, etc.), not a long webinar
Maximize Your Training Budget
No airfare, hotel, meals or time out of office gets you the most for your training dollar
Participants get full access to the Live Workshop + Quickstart Toolkit + Implementation Support Session
REGISTER BY SEPT. 30: $449 (members) / $549 (non-members)
AFTER SEPT. 30: $549 (members) / $649 (non-members)REGISTER NOW
A few days before the workshop, we'll send you a confirmation email with login details. By registering, you agree to adhere to our event policies. To receive a refund, cancellation requests must be submitted by Oct. 1 at Noon Eastern, less a $100 processing fee.
What You'll Learn How to Do
OCTOBER 13 (11AM - 1:30PM EASTERN)
Shorten sales cycles through effective pre-sales intelligence programs
OCTOBER 15 (11AM - 2:00PM EASTERN)
Conduct highly effective Virtual Workshops as a key strategy enabler
Optimize your Go-To-Market strategy through Win/Loss and Voice of the Customer
OCTOBER 16 (11AM - 1:30PM EASTERN)
Implement early warning systems to mitigate risk and optimize opportunities
Feedback on SCIP Workshops
I've taken a number of different classes over the course of my career, but this has been one of the very few where I believe got what I paid for. I would have paid 10X for the amount of valuable insight and information that was shared..
Strategy & Intelligence Manager
Huntington Ingalls Industries
The SCIP workshop is a great forum for practitioners of Strategy and Competitive Intelligence. There's great value.
Market & Competitive Intelligence Manager
This was an excellent course and well worth the financial commitment, and most importantly well worth my time. I really appreciate the instructor's energy, expertise, and willingness to answer questions and encourage discussion.
Business Intelligence Manager
The sessions were informative, well-paced, and engaging. The break-out sessions were very thoughtful. Adding anecdotes throughout the presentation added further perspective to the material and its place in the real world.
Market Intelligence Director
SCIP's training left me feeling armed with techniques and tactics to successfully implement a CI function, as well as a network to rely on for sharing best practices and tips. It was a wonderful experience and I know my management is ecstatic on my learnings.
Senior Market Intelligence Analyst
The workshop was an amazing experience - a great combination of gaining knowledge and developing actions you can immediately take at your company.
Market Intelligence Manager
This is the perfect course for those launching a new MI/CI capability, or new to the profession. The instructor clearly has 30 years of subject matter expertise and real-world experience.
Market Insights Manager
I really enjoyed this workshop. The content was very useful for understanding how to build out a MI/CI function and team and to understand the value of it. I look forward to more!
Senior Strategy Analyst
The workshop instructor was very engaging, and shared good real-world and practical examples. I left with specific analytical tools to implement.
Competitive Intelligence Analyst
I greatly enjoyed the workshop's methodical approach to scenario planning. Having an agile and quick process be a key deliverable of attending was extremely valuable.
I found the content very valuable, and have been able to immediately put much of it into place.
Senior Manager, Strategic Planning
With the information I received from this workshop, I should be able to implement an effective process in short order.
Competitive Intelligence Lead
Meet Our Experts
Frequently asked questions
Who is this virtual workshop for?
This event is for anyone looking to improve the value and impact of their Market & Competitive Intelligence program (e.g. leaders of market or competitive intelligence, business or strategic analysis, marketing, product management, business development, or information management). While not a requirement, we strongly encourage professionals just starting out in their CI/MI careers to have first taken our Foundations of Market & Competitive Intelligence training.
Will I have to sit in front of my computer for 8 hours straight?
Nope. Most people don't learn effectively that way. To ensure that you're taking away ideas that you can put into action, the program will be broken into modules of approximately 2.5 hours each.
Will I have access to a recording?
No - since this is an interactive workshop, where participants roll up their sleeves and collaborate, protecting the privacy of those conversations is important.
How will this virtual session be interactive, instead of a long webinar?
Attendance will be capped, and registrations accepted on a first-come, first-served basis. Each session will include interactive exercises and breakouts, rather than just canned commentary.
What can I show my manager to convince her of the value of registering?
We've prepared some quick bullet points about the value to you and your organization - check it out below.JUSTIFICATION LETTER